Everic White

Social media, audience, product management, SEO strategy & journalism

Sneakers So Hot, They're a Fire Hazard



Now, I would never rock the Nike Kobe IV's, but with marketing like this, I can see why anyone would roll with these. Nike's been putting out more MVPuppet commercials (I've been late on the ones from this season) and they've been getting more and more ridiculous. These things are what I would expect Kobe and LeBron to say in my own hyperbole-laced mind, complete with random forays into rap and flaming-hot sneakers. Check out the latest two...