Everic White

Social media, audience, product management, SEO strategy & journalism

Drake - Find Your Love (Music Video)



WOW! I never thought I'd see the day when music videos had plots in them again. Over the past 10 years, hip-hop and R&B videos have been nothing but people standing around with cars (often rented), or women (often hoes) or jewelry (often fake). Maybe it was the recession, but I suppose people aren't really trying to do high-budget videos with plots and messages behind them. No wonder I haven't heard Hype Williams or Little X getting their names out there lately. I wish there was some more creativity in the videos. Now with collectives like Creative Control, and Drake putting videos like this, we can see better days in music videos. There's a lot of talking in the visual for the next single off 'Thank Me Later' (dropping June 15!!), but the Rasta drops some gems, and we ultimately get to see the acting side of Wheelchair Jimmy again. #shouout to everyone who knew Jimmy Brooks before they knew Drake. Check out the video...