Everic White

Social media, audience, product management, SEO strategy & journalism

Blackberry Playbook



Remember about a week and change ago when I said the first round of 'iPad killers' would be making their way into the mainstream in the coming months? The first one was the Samsung Galaxy Tab was the first one to hit the market, and now, the good people over at RIM have prepared their answer to the iPad: the Blackberry Playbook. Billed as the first 'Professional tablet,' ironically the Playbook is going to be an 'amazing gaming platform' according to Research in Motion co-CEO Mike Lazaridis. That's a big departure from the usually business-oriented Blackberry mantra, but I'm interested to see how they pull it off. The Playbook will have Flash out of the box, so that immediately puts it at an advantage over the iPad. In addition, the Playbook has an impressive spec list that clearly outdoes the iPad, with a 1 GHz processor, 1 GB of RAM, and a bigger screen. The Playbook also features a front-facing camera for video chatting over either a 3G or 4G network. The introduction of the Playbook might be a lost cause considering the iPad's hold on the market, but then again, what's a market without options? Not to mention, the Playbook looks pretty and polished. Check out some flicktures and rendering in the video...

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