Everic White

Social media, audience, product management, SEO strategy & journalism

Dear Terry Kennedy



You never cease to amaze me TK. From being Pharrell's crony while you were on Ice Cream, to making the move the Supra, an equally questionable skateboarding brand, I'll admit that I thought your career was over. You proved me wrong though. You also proved that, while you have some semblance of an idea of what your talking about, your handle of the English language needs a serious tune-up. Also, what the fuck is up with your comparison with the Yeezy's? You gotta realize that yours is a limited edition "skateboard shoe" while you're competing against a shoe from one of the top 5 rappers and style icons today. Regardless of who sold more, you were always going to look like the loser. Hey, at least you got rid of the grill. I suggest you stick to skateboarding for now, and leave the shoe-peddling, and rapping (unfortunately, see below) to the professionals. Speaking of Skateboard P, when's the last time anyone's actually seen this man skateboard. Oh, the gall of some people...