Everic White

Social media, audience, product management, SEO strategy & journalism

LeBron James x Dr. Dre x Affion Crocket



Been saying it for months now. I'd rather have some 'Songs' from Dr. Dre than 'Beats' by Dr. Dre. The wait for his new album Detox has become laughable. Ironically, Dre thinks so too. That's the only reason he would agree to let Affion Crockett annoy him during a trip to the gym with LeBron. In this new commercial for Dre's newest headphone set, Affion takes shots at LeBron about everything from the press conference to a potential rivalry with the Lakers. I've got to admit, this is funny, even though it really didn't make me want to buy a pair of the headphones. Also, LeBron is really about to make a hefty amount of money. Maybe his bid for the first black billionaire isn't as far-fetched as we think. Check the commercial, because I'm sure you've got an opinion of both LeBron and Dre at this point. Hearing Affion's won't hurt...