The Greatest Story Ever Sold (2011)

Ever wonder what it takes to really fund something? Ever find yourself debating how certain entities get their voices heard while others seem to fade off into a sea of obscurity? Ever think about why marketing, PR and advertising have become the go-to professions in almost every industry? Well, this is the movie for you. Morgan Spurlock, AKA Young Big Mac AKA 'I'm Sh*tting Out McDoo-Doo', otherwise known as the director and creator of the documentary Super Size Me is embarking on yet another journey of film-making genius in his new movie The Greatest Story Ever Sold. The work is, simply put, a movie about advertising, funded by advertising. *recovers from mind-blowing*

Sponsored by POM, Spurlock seeks to find other avenues with which to fund his movie, all the while pointing out the fallacies, half-truths and cutthroat techniques that advertisers use to get into your pants pockets. Spurlock essentially punks the media, showing how ever-so-minute product placement is creeping its way into everything, including his movie. It's almost like Inception, cranked up on consumerism. The documentary premiered at the Sundance Film Festival, and is set to hit theatres soon. Check the trailer, and keep your eyes open for more advertising overload...

LeBron James - Nike 'RISE' Commercial

So... LeBron James has essentially thumbed his nose at the world, especially those talking greasey about him after his announced move to the Sunshine State. Nike clearly has put a lot of marketing dollars into King James. Though they could give two flying Cavaliers about where Bron Bron suits up, it's refreshing to see them take a tongue-in-cheek approach to the controversy. James has tweeted numerous times that he's got a bone to pick with all of the haters and hate that's been flung his way. With the NBA season looming (check out my NBA Season Previews if you haven't already), it's only right that the best player in the world right now would end his silence on such a grand scale. Of course, there still are 82 games to prove the move's worth, but with such a profound statement and the way James has been playing in the preseason, it would be unwise to bet against the King and his court. Check out the best Nike commercial I've seen in a while...